Category Archives: Fashion

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6th PFDC (Pakistan Fashion Design Council) Sunsilk Fashion Week 2013

6th PFDC (Pakistan Fashion Design Council) Sunsilk Fashion Week 2013-1Pakistan Fashion Design Council PFDC was established in 2006, with a view to facilitate talented fashion designers and work for the prosperity of Pakistan Fashion Industry. The purpose of this non-profit organization was to give fashion trends access to international market as well as the local market. It worked on the creation of some channels to increase opportunities for fashion market.

The Pakistan Fashion Design Council and Sunsilk (PFDC) are very happy to make the announcement for official dates. Plenty of fashion designers and textiles mills are participating in this fashion week, after being invited by Pakistan Fashion Design Council for PFDC Sunsilk fashion week 2013. This fashion week is planned to take place in Lahore from 26–29 April 2013.

6th PFDC (Pakistan Fashion Design Council) Sunsilk Fashion Week 2013-2

In the 6th straight pert a porter fashion week, PFDC Sunsilk fashion Week 2013 presented a huge variety of luxury/pert collections from 33 designers. Renowned textile houses and fashion brands gave introduction and presentation of famous trends for 2013. In this fashion show, they are more focused on specifically to the regions’ long and hot months of summer. The designers are staying steady to their tradition of introducing new talent into the main event of fashion industry; the PFDC will also launch a separate “Emerging New Talent Show” to upcoming new talent.

The live stream of this fashion show was available on Pakistan Fashion Design Council’s website. The streaming of one of the biggest fashion event of Pakistan has increased the interest and diverted the attention of fashion women to this event. The increase in daily visitors of website is the proof of its popularity.

Feeha Jamshed Sunsilk Fashion Week 2013-2

In their 6th fashion week, PFDC has also drawn the attention by ensuring the placement of exhibition stalls at the venue. These stalls were set for the duration of this fashion week and each designers/ textiles mill got a stall with their portfolio, production capabilities and design sensibilities. Pakistan Fashion Design Council has ensured that these labels and brands are equipped with adequate knowledge and training which will help in dealing with buyers, agents and stockiest professionally.

Famous Designer Collection at Pakistan Fashion Week 5 for 2013 – 2014

Fashion Collection at Pakistan Fashion Week 5 for 2013 – 2014-13Fashion week 5 has given opportunity to the talent of Pakistan fashion industry. There were a lot of designers who showcased their collection at Fashion week 5. Some of the famous designers who showcased their collection are Ayesha Ibrahim, Shamaeel Ansari, Baani D’s, Mona Imran and Zari Faisal etc.

Ayesha Ibrahim ROCK AND ROLL Collection

At Fashion Pakistan Week 5, Ayesha Ibrahim has showcased her new collection that is entirely consisting of women wear. Ayesha Ibrahim collection is consisting of bold embodied strips, patterns and “tie & die” designs. The Inspiration of her collection was 60s period fashion trends. The collection got diverse colors and shades of mustard, purple, orange, white and black.

Ayesha Ibrahim ROCK AND ROLL Collection at Pakistan Fashion Week 5 for 2013 – 2014-9

Shamaeel Ansari Collection

One of the legends of Pakistan fashion Industry Shamaeel Ansari was also a part of the fashion week 5. She got twenty-four years experience of work in fashion world and she has the specialty of playing with colors in a delightful manner to create something unique and stylish. Her studio is based in Karachi and dresses of her collection are available in Pakistan, India and Dubai

Her collection was exhibited at Fashion week on day 2 and exhibition of day 2 was started with her collection. Dresses of her latest collection are all modern, unique and of fresh colors. Her collection was photographed by a famous photographer Faisal Farooqui.

Shamaeel Ansari Collection at Pakistan Fashion Week 5 for 2013 – 2014-2

Baani D’s SARAIKI BELT Collection

Baani D’s exhibited their “Color washed Layers” collection at fashion week 5. The collection of Baani D’s was exhibited at the end of the day and the fresh and unique designs gave the audience a good end of the day. Dresses of this collection were a reflector of both western and local cultures and the brand offered dresses for both men and women.

Baani D’s SARAIKI BELT Collection at Pakistan Fashion Week 5 for 2013 – 2014-4
Mona Imran ‘Safari’ Collection
Mona Imran has also showcased her collection at Pakistan Fashion Week 5. The collection she exhibited in fashion week was named as Safari collection. This collection includes high quality fabrics with animal prints such as cheetah, lion etc. Safari Collection 2013 also includes Capri pants, fitted skirts tops and blazers. Mona Imran used both bright and dark in her collection which made them more attractive.

Mona Imran 'Safari' Collection at Pakistan Fashion Week 5 for 2013 – 2014-9

Zari Faisal with her debut collection

Zari Faisal collection was introduced on day 1 of Fashion week Five. Mesmerizing outfits were designed to make fashion women look even prettier. She used floral patterns and butterfly motifs to carve her collection. Plain nets, gold pleated and silk floral themes were used in this collection and the makeup of models was done by Saba Ansari. Colors used by Zari Faisal for this collection are pink, Coral and gold which made the dresses beautiful and luxurious.

Zari Faisal with her debut collection at Pakistan Fashion Week 5 for 2013 – 2014-10

We have picked some of the breathtaking dresses of these designers form Fashion Week 5. Take a look at the pictures below,

Day Three Fashion Designers Collection at Pantene Bridal Couture Week 2013

Day Three Fashion Designers Collection at Pantene Bridal Couture Week 2013-16Bridal Couture Week is undoubtedly counted in the largest Fashion Industry events in Pakistan. Various designers show case their latest collection and talents in the limited time of 3 days. In this fashion show, the audiences witness the most inquisitive designs and trends of bridal collections for fashion women which are presented by top celebrities of fashion industry.

This tremendous event was attended by a lot of celebrities. Some of the famous names are Nida Yasir (morning show host), Urwa and Mawra, Shahista Wahidi, Fahad Mustafa, Howcane, Zhalay Sarhadi, Aijaz Aslam, Hina Dilapazeer, Faisal Qureshi, Hina Bayat, Madiha Iftikhar, Noor, Mahwish Hayat, Ayeza Khan, Sana, Ahsan Khan. The spectacular performance of all time famous band “Fuzon” added charm and stunning beauty to the evening. Amina Sheikh and Mohib Mirza gave a beautiful dance performance which was choreographed by “Body Beat Productions”.

Day Three Fashion Designers Collection at Pantene Bridal Couture Week 2013-1

The last day of Pantene Bridal Couture Week 2013 was opened with the beautiful decor change. Boasting white umbrellas which were hanging from the roof over the audience’s heads and also over the ramp increased the beauty of fashion week. Including 2 Indian designers, there were about 18 fashion designers in this fashion show.

Deepak Perwani

Their latest bridal collection was show cased on the ramp of Pantene Bridal Couture week 2013. The theme was successfully created by Deepak Perwani and the look of their dresses which was very attractive. The collection presented by Deepak Perwani made the audience stunned. Their outfits were worn by many famous celebrities of different fields. A few prominent names who wore their outfits were Zeba Bakhtiyar and Wasim Akram who electrified the whole show in their own unique and stylish way. On the third day of fashion week, Deepak Perwani showcased his male and female cultural bridal collection.

Nadya Mistry

On the third and last day of this fashion week, Nadya Mistry showcased some ultra-modern and funky bridal dresses. The beautiful look of dresses was announcing that they were made with special care and according to latest fashion trends. Her outfits were donned Amna malik, Tipu Adnan shah and Madiha Iftikhar.

Designer Mifrah

Talented designer Mifrah followed the fashion week with her highly impressive and sophisticated collection of bridal dresses. Her collection was showcased by Aijaz Aslam, Amber Khan and Faisal Qureshi.

Hasan Sheheryar Yasin

The collection of HSY (Hasan Sheheryar Yasin) was exhibited at the end of the last day. Fashion week was closed with HSY’s outstanding male and female “gloriously worked collection” and the electronic fireworks display at the end of fashion week made it a memorable event.

Day Three Fashion Designers Collection at Pantene Bridal Couture Week 2013-17

Vaneeza V Lawn 2013 Summer Fashion Clothes for Women

Vaneeza V Lawn 2013 Summer Fashion Clothes for Women-1

Fashion women trends have got the attention of people in the past few years. The reason why people are now taking more interest in the fashion world is only one. The interest of people has developed due to unique dresses presented by fashion brands and the coverage print and electronic media has given to designer collections.

Vaneeza V Lawn has also played its role in the evolution of Pakistan Fashion Industry. It is a well known women clothing brand which specializes in ready to wear clothing for fashion women. This brand was started in 2006 and till then, it has provided beautiful and stylish lawn dresses for women and their collections are appreciated by everyone. In each season, fashion brands present their latest collection and embroidered dresses are the wear of summer season.

Vaneeza lawn has undoubtedly been one of the most liked brands in fashion market from its start. It is also popular due the reason of its association with a famous and well known model/ actress Vaneeza Ahmed. The designs and styles this brand has exhibited are quite good. Their collection is quite successful and highly waited each year.

Vaneeza V Lawn 2013 Summer Fashion Clothes for Women-2

Vaneeza V Lawn collections for fashion women were introduced a few days ago. They have come forward with something new and embroidered lawn shirts are combined with chiffon dupattas. They are offering three categories in their collection of lawn prints for this summer season which are V Lawn Print, V Limited Edition prints and V Luxury Lawn Prints. These eye catching designs are perfect for both party and casual wear. Most of the dresses are of fresh colors and Vaneeza V Lawn has beautifully mixed elegant colors which are giving the collection a stunning look.

Some bridal dresses are also included in their summer collection which got beautiful and delicate embroidery work. The limited edition got a few ready to wear dresses so make sure that you get a dress of your choice before the edition is sold. Their latest collection is overall a stylish and colorful collection that consists of stylish dresses.

Vaneeza V Lawn 2013 Summer Fashion Clothes for Women-3

Dresses of Vaneeza lawn collection 2013-2014 are available through famous fabric shops all around the country. This collection is stocking at Portia (a hub for fashion brands), Karachi and Lahore. The address of Portia stores can be found on their website and the updates can be found on their Facebook page.

Deepak Perwani Prêt Collection at Pakistan Fashion Week 5 for Fashion Women

Deepak Perwani Prêt Collection at Fashion Pakistan Week 5 for Fashion Women 1
Fashion shows have always brought new styles and unique fashion trends in Fashion Industry. As compared to European countries, there are just a few fashion shows which are held in Pakistan but these shows have always encouraged young designers and headlined the collection of those designers who have devoted their life for the evolution and prosperity of Pakistan Fashion Industry.

Deepak Perwani is one of those designers which have worked hard to gain respect and prominent place in the fashion market. Deepak Perwani collections are usually the trend setters and the shine and popularity of fashion market will definitely be affected without Deepak Perwani. Deepak Perwani has the hearts of fashion lovers in a few years and no designer has ever got enormous success and fame in such a short span of time. He is famous as due to his classy designs and prominent shades.

Deepak Perwani Prêt Collection at Fashion Pakistan Week 5 for Fashion Women 7

Deepak Perwani has introduced casual wear, party wear, semi-casual wear and party dresses for fashion women. All of his collections are tremendous but his specialty is Prêt Collection. He introduced the latest collection on day fifth of the fashion show which was held in the city of lights, Karachi. This fashion show was held on 9th April 2013 and a lot of designers exhibited their collection in that show. 2013 collection of Deepak Perwani was covering dresses like short skirts, long skirts, tops etc. They also exhibited hand bags which are thought to be the essential for some party or weeding.  The choice of hand bags can tell a lot about the person and the collection Deepak Perwani has introduced has surely increased their worth and fame in Fashion Industry.

Red, orange, yellow colors were used in bright and colorful shades which added up together pretty well. Their collection was exhibited by stunning models and when the models walked on the ramp, the desire of getting a dress of Deepak Perwani collection can be read clearly on every woman’s face. Dresses of this collection were incredible and this Deepak Perwani prêt collection will surely be liked by Fashion women.

Some of the finest pictures of Prêt Collection can be seen below.

Ahsan Nazir Collection at Pakistan Fashion Week 5 for Fashion Women Day 1

Ahsan Nazir Collection at Fashion Pakistan Week 5 for Fashion Women Day-1Fashion week 5 was presented by Pakistan Fashion Council. Day 1 of Pakistan Fashion Week 5, 2013 was the reflector of true Asian styles and Trends and an effective platform for the promotion of Pakistan’s talent and designs both on the domestic and international platform.

Red carpet Pakistan Fashion Week 2013 Day 1 was attended and honored by famous fashion celebrities includes Tapu Javeri, Zari Faisal, Amna Kardar, Adnan Pardesy, Faiza Saqlain, Shamaeel Ansari, Ahsan Nazir and others Pakistan Fashion celebrities.

The first day of fashion week was opened with House of Maheen followed by Deepak n Fahad (DnF)Zari FaisalOrientAamir BaigMona Imran and Ayesha Hasan. The show was resumed with the astonishing collection of Ahsan Nazir which attracted the attention of viewers and gave the fashion show a positive spark.

Ahsan Nazir Collection at Fashion Pakistan Week 5 for Fashion Women Day-2
Ahsan Nazir Collection at Pakistan Fashion Week 5

The day’s proceedings were resumed by Designer Ahsan Nazir and he exhibited his latest collection which was named as “Global Remix”. Ahsan Nazir collection is a true indication of new generation fashion trends and styles and the inspiration he got was from international fashion trends. 5 male looks and 18 female looks were introduced on basis of trendiness; modern relevance and merit were incorporated in this collection. The fabrics and materials Ahsan Nazir has featured in his collection are embroideries layered with beautiful embellishments which create an outstanding look. Colors of this collection are an eclectic combination of off-center tones, natural shades and sharp hues in the dresses.

Fashion show 5 was choreographed by no other than “Catwalk Event Management & Productions” and the back stage management was managed by Production [021] & show was produced by CKOFaisal Farooqui along with his team at Dragonfly was responsible for all official photography for the event with collaboration with Hum TV.

Some other famous designers who participated in Pakistan fashion week 5 (day 1) were Emraan Rajput, ayesha hasan, Mona Imran, Aamir baigh, Orient, Zari faisal, DNF, House of Maheen, Aamna Aqeel, Faiza saqlain and Bani D. These designers have also brought unique designs but the designs presented by Ahsan nazir were of no match.

Ahsan Nazir Collection at Fashion Pakistan Week 5 for Fashion Women Day-3

Ahsan Nazir Collection at Fashion Pakistan Week 5 for Fashion Women Day-4

Ahsan Nazir Collection at Fashion Pakistan Week 5 for Fashion Women Day-5

Ahsan Nazir Collection at Fashion Pakistan Week 5 for Fashion Women Day-6

Sana Safinaz Collection at Pakistan Fashion Week 2013 for Fashion Women Day 2

Sana Safinaz Collection at Fashion Pakistan Week 2013 -1
Pakistan Fashion week 2013 for fashion women which was held in Karachi, has exhibited plenty of beautiful designs. On the first day of this event, some famous designers like Emraan Rajput, ayesha hasan, Mona Imran, Aamir baigh, Orient, Zari faisal, DNF, House of Maheen, Aamna Aqeel, Faiza saqlain and Bani D exhibited their collection.

When the tail of talented fashion designers is told, leaving Sana Safinaz behind is injustice. Sana Safinaz is undoubtedly one of the well known fashion brands who have put a lot of effort in the evolution of Pakistan fashion trends. This famous brand Sana Safinaz has showcased a lot of collections in the past years. They design and exhibit their collection according to the requirement of Fashion Industry. They are offering formal wear, casual wear, party wear and bridal wear for Fashion women.

On 2nd day of Pakistan Fashion week, Sana Safinaz presented their collection when the show was resumed after the break. The acclaimed fashion brand showcased their latest collection, which attracted the audience due to its uniqueness and style. This collection revived the popular and great style of fashion icons “Jacqueline Kennedy Onassis”. Sana Safinaz collection is very stylish as they have included a little touch of the past famous designs. This collection includes a bit modern designs in bold cuts. The colors of this collection dresses are mostly dark shades. Maroon, red, blue and orange are the colors of some most liked dresses.

Sana Safinaz collection was presented by many leading and top models in Pakistan Fashion week. Beautiful models like Amanm Fouzi, Cybil and Rabia chaudhry increased the beauty of their collection and made them more prominent and breathe taking. The hair styling and makeup of Sana Safinaz models was done by Saba Ansari. The photography of their collection at fashion show was done by a talented photographer Faisal Farooqui who has made his name by catching the actual theme of collection in his images.

In short, this collection is one of the best collections of summer/ spring season and it is a suitable wear for all women. Especially for those who want to stay tuned to the latest fashion trends and styles.

Sana Safinaz Collection at Fashion Pakistan Week 2013 -2

Sana Safinaz Collection at Fashion Pakistan Week 2013 -3

Sana Safinaz Collection at Fashion Pakistan Week 2013 -4

Sana Safinaz Collection at Fashion Pakistan Week 2013 -5

LA Fashion Street Style

LA Fashion Street Style - 1  Los Angles is often known by its initials L.A, is one of the most popular cities of California state. L.A is one of the most populous metropolitan Areas of the world and it is said to be the 2nd most famous cities of U.S.

There is no doubt that the talk of fashion is increased near Fashion weeks and the thing which most of the fashion fans love even more are the street styles which are the topic of most famous blogs in those days. The impact of L.A street designs is cheering and it attracts a lot of national and international attention.

From the beginning of fashion industry, the fashion women impacts of L.A trends have always been long lasting in the fashion world. The recent L.A fashion week has changed international trends again and designers are now attracted to brighter and fresher colors.
LA Fashion Street Style-2
Most of the fashion surveys have concluded the fact that L.A street style is much fresher as compared to N.Y street designs. It’s true that the trend of street dresses is not so common in L.A and most of the people prefer cars instead of walking. One of the most famous streets is on Third Street, Promenade Santa Monica which is basically a Shopping street. There are also some pedestrian areas in L.A other than Third Street mentioned above. There are Hollywood Boulevard, Rodeo Drive and Melrose Avenue. LA City full of big malls and shopping centers which looking fabulous from every side.

It is the beauty of street designs that they express the personality in a very delicate and beautiful manner. These designs can be worn casually and some of them can be worn in club parties and friends gathering. These dresses are easy to wear and they give a relaxing feeling as most of them are not tight in fitting, and they make the walk easier.

One of the famous global style and beauty icons, Mary-Kate has worn some of the most common and in trend of L.A Street designs which are the representative of L.A inhabitants and their culture.

In L.A, there are some hottest shops and boutiques which have exhibited the latest street designs in order to attract the attention of potential customers and designers. It doesn’t matter that which one is your style, you can easily find a suitable street designs from one of these stores and hope your appearance would be more stylish.
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L.A. Fashion Design for Women

LA Fashion Design for Women-1

Latest lines for L.A fashion women were showcased in the previous L.A’s fashion week. A lot of popular designers exhibited their designs in that exhibition. The L.A fashion week was not as stunning as the New York fashion week, but its tremendous events did draw some attention. With famous celebrities like Richie Sambora who released a new line of designs and there were a lot of potential retail buyers such as Saks Fifth Avenue, Nordstrom and Anthropolgie.
Animal print legging and tops were the popular designs of sambora’s which were the result of collaboration with Nikki.

Designer Jenawad focused on the designs prepared with faux leather, pearls and fur. Her designed mini dresses, jumpsuits and Leather jackets were ey  e catching and absolutely fabulous.

One of the project runways winners, Jeffrey Sebelia is also in one of the famous designers whose designs are waited all year long. His dressing line is labeled as Fluxus and it has always attracted potential customers by offering different eye catching offers. Brand is offering a holiday sale and all the dresses are available at 50% discount and can be bought via their online store. His Skin graft collection was made using dark leather and the master pieces were coats and caps. Brand also exhibited cotton jursy jumpsuits and black dresses and leggings with floral prints.

LA Fashion Design for Women-2
Matin matin lines adopted the gothic with heavily hanging black, long brown and grey skirts and coats and bunching across the front bodices of the dresses in loud tune. This gothic trend was also adopted by one more brand Jonny Cota’s. It utilized gothic with flesh-flushed dark leather on caps and coats.

Reflection of Fashion women L.A in these brands:
The style of most clothing brands whether its casual, loud, dramatic or boldly provocative. Los angles fashion women trends are influenced by the city’s fashion Brands to enhance business. Most of these brands take inspirations from a woman who mostly rides in a car and is mostly safe from the sun strokes and the unpleasant weather. It has mostly neglected the fashion trends of city women where three seasons are beach time and the women are sporty and comfy.

LA Fashion Design for Women-3
It can’t be denied that the effect of showbiz is everywhere but whatever style a L.A women is adopting is actually the true representative of her personality and the uniqueness brings her to the spotlight.

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What is Fashion Industry?

What is Fashion Industry?There is a lot of talk regarding the evolution of fashion women and Fashion industry and how it has affected general trends and even traditions.

What is Fashion?

When we talk about the fashion, it is simply a term for some popular practice or style. This term is used in footwear, make up, furniture and even for accessories. The word fashion used a lot but it is mostly used in clothing. The term Fashion usually relate to an often habitual trends of people of a certain place. In general meaning, fashion is the study of clothing trend itself. A new creation of designers of textile industry is also referred as fashion.

History and evolution of Fashion Industry.
Before 19th century, most of the dresses were custom made by individuals. These dresses were made in home as small business or as an employee of some tailor. The evolution of technology affected had an effect on sewing methods too. The trend of small retailers decreased when capitalists started making dresses on massive scale with the help of sewing machines. These industries attracted the attention of people by offering them better sewed cloths at a more competitive rate. We can say that the fashion industry is in one of the things which 20th century has introduced to us.

This industry was firstly developed in America and Europe but with the passage of time, it has spread internationally. Now not only there is developed industry in every country, international brands have put a lot of effort to compete in the competition by offering outfits which can’t be beaten. They hire best designers who design the outfits in different country, and then the design is manufactured in another country and sold internationally. This complex process is done to get the best results and give the customer a state of art design with a fabric of non beatable quality.

Levels of Fashion Industry.
Although there is a lot which falls in fashion industry, but for simple understanding Fashion industry can be divided into four levels.
1. Raw material production.
2. Production of goods by designers and manufacturers.
3. Retail and whole sale.
4. A lot of advertising and promotion is also a part of the fashion industry.

Proper promotion and advertisement can change the entire picture, by boosting the sales and giving unimagined profits.

Role of media in development and evolution of fashion industry.
On every part of life, the importance and effect of media can’t be denied and this effect is more intense in fashion. When the Media coverage, comments and critique of fashion journalists, discussion on famous fashion blogs are in favor of a brander designer, this will be one of the best things which have ever happened to him.