Pakistan Fashion Design Council PFDC was established in 2006, with a view to facilitate talented fashion designers and work for the prosperity of Pakistan Fashion Industry. The purpose of this non-profit organization was to give fashion trends access to international market as well as the local market. It worked on the creation of some channels to increase opportunities for fashion market.
The Pakistan Fashion Design Council and Sunsilk (PFDC) are very happy to make the announcement for official dates. Plenty of fashion designers and textiles mills are participating in this fashion week, after being invited by Pakistan Fashion Design Council for PFDC Sunsilk fashion week 2013. This fashion week is planned to take place in Lahore from 26–29 April 2013.
In the 6th straight pert a porter fashion week, PFDC Sunsilk fashion Week 2013 presented a huge variety of luxury/pert collections from 33 designers. Renowned textile houses and fashion brands gave introduction and presentation of famous trends for 2013. In this fashion show, they are more focused on specifically to the regions’ long and hot months of summer. The designers are staying steady to their tradition of introducing new talent into the main event of fashion industry; the PFDC will also launch a separate “Emerging New Talent Show” to upcoming new talent.
The live stream of this fashion show was available on Pakistan Fashion Design Council’s website. The streaming of one of the biggest fashion event of Pakistan has increased the interest and diverted the attention of fashion women to this event. The increase in daily visitors of website is the proof of its popularity.
In their 6th fashion week, PFDC has also drawn the attention by ensuring the placement of exhibition stalls at the venue. These stalls were set for the duration of this fashion week and each designers/ textiles mill got a stall with their portfolio, production capabilities and design sensibilities. Pakistan Fashion Design Council has ensured that these labels and brands are equipped with adequate knowledge and training which will help in dealing with buyers, agents and stockiest professionally.